Marketing - Research
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Why We Buy: The Science of Shopping–Updated and Revised for the Internet, the Global Consumer, and Beyond
$20.99 Add to cartRevolutionary retail guru Paco Underhill is back with fresh observations and important lessons in this completely revised edition of his classic, witty bestselling book on our ever-evolving consumer c
- Author: Underhill, Paco
- Binding: Paperback
- Page Count: 320
- Publish Date: December 30, 2008
- ISBN10: 1416595244
- Language: English
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All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works–And Why Authenticity Is the Best Marketing of All
$18.00 Add to cartThe indispensable classic on marketing by the bestselling author of Tribes and Purple Cow.
“What’s your story?”
Legendary business writer Seth Godin has three essential questions for every marketer:- Author: Godin, Seth
- Binding: Paperback
- Page Count: 240
- Publish Date: April 24, 2012
- ISBN10: 1591845335
- Language: English
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Invisible Influence: The Hidden Forces That Shape Behavior
$17.99 Add to cartIn Invisible Influence, the New York Times bestselling author of Contagious explores the subtle influences that affect the decisions we make–from what we buy, to the careers we choose, to what we eat… [more below]
- Author: Berger, Jonah
- Binding: Paperback
- Page Count: 272
- Publish Date: June 20, 2017
- ISBN10: 1476759731
- Language: English
