David Aaker
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The Future of Purpose-Driven Branding: Signature Programs That Impact & Inspire Both Business and Society
$17.95 Add to cartThe Future of Purpose-Driven Branding is an essential resources for businesses seeking to create signature social programs that truly impact, communicate a firm’s social effort, and advance their busi… [more below]
- Author: Aaker, David
- Binding: Paperback
- Page Count: 260
- Publish Date: October 04 2022
- ISBN10: 1631959883
- Language: English
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Aaker on Branding: 20 Principles That Drive Success
$17.95 Add to cart“Aaker on Branding” provides the principles of branding you need to know to create and manage strong brands. The concepts are culled from the articles, six branding books, and other writings of David … [more below]
- Author: Aaker, David
- Binding: Paperback
- Page Count: 220
- Publish Date: July 15 2014
- ISBN10: 1614488320
- Language: English
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Creating Signature Stories: Strategic Messaging That Energizes, Persuades and Inspires
$16.95 Add to cartCreating Signature Stories applies the power of storytelling-a key to any digital program-to strategic messaging.
- Author: Aaker, David
- Binding: Paperback
- Page Count: 190
- Publish Date: March 06 2018
- ISBN10: 1683506111
- Language: English
