James Giglio

A simple guidebook for navigating the new world of sports marketing and brand management

The modern consumer, today’s fan, is no longer passive. Over three quarters of millennials say they prefer exper

… [more below]

• Author: Giglio, James
• Binding: Paperback
• Page Count: 168
• Publish Date: October 24 2023
• ISBN10: 1642259039
• Language: English