Marketing - Psychological aspects
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Decoded: The Science Behind Why We Buy
$21.99 Add to cartA groundbreaking exploration of purchasing behaviour and its essential role in smarter marketing practices to benefit your organization
If you understand why people buy, you are already one step ahead … [more below]
- Author: Barden, Phil
- Binding: Paperback
- Page Count: 336
- Publish Date: September 26 2022
- ISBN10: 1119673089
- Language: English
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Buyology: Truth and Lies about Why We Buy
$19.00 Add to cartNEW YORK TIMES BESTSELLER – “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”–Time
How much do we know about why we buy? What truly influences our decision- Author: Lindstrom, Martin
- Binding: Paperback
- Page Count: 272
- Publish Date: February 02 2010
- ISBN10: 0385523890
- Language: English
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Cashvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
$17.95 Add to cartBarely one in a hundred businesspeople knows these facts about creating powerful advertising. Do You?
FACT! Sixty percent of people read only headlines. Your headline must stop them or your advertisin- Series: Cashvertising
- Author: Whitman, Drew Eric
- Binding: Paperback
- Page Count: 208
- Publish Date: November 15 2008
- ISBN10: 1601630328
- Language: English
