PUB201109,DISC:REG, Youngme Moon,Paperback,Crown Currency,Business & Economics,Marketing,Motivational,Entrepreneurship,Marketing,Competition,Business / Economics / Finance

What if working like crazy to beat the competition did exactly the opposite, making you mediocre and more like the competition?

In today’s world of overabundant consumer choices and superfluous apps,

… [more below]

• Author: Moon, Youngme
• Binding: Paperback
• Page Count: 288
• Publish Date: September 06 2011
• ISBN10: 030746086X
• Language: English