Research
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The Prepper’s Guide to Surviving EMP Attacks, Solar Flares and Grid Failures
$14.95 Add to cartWhen the lights go out for good, what will you do? EMPs destroy our electrical grid. All related electronic devices go into immediate failure mode. This affects transportation, food and water distribu
- Author: David, Meade
- Binding: Paperback
- Page Count: 82
- Publish Date: October 29 2017
- ISBN10: 1456629344
- Language: English
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Start with the Story: Brand-Building in a Narrative Economy
$24.99 Add to cartThink about someone who loves Patagonia. Imagine the person who brought their Beyond Meat burgers to the BBQ. Who can only be found behind the wheel of a Porsche?
People don’t just buy brands. They use
- Author: Alomá, Kristian A
- Binding: Hardcover
- Page Count: 136
- Publish Date: May 25 2023
- ISBN10: 1544537360
- Language: English
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Brand Sense: Sensory Secrets Behind the Stuff We Buy
$17.00 Add to cartThe definitive book on sensory branding, shows how companies appeal to consumers’ five senses to sell products.Did you know that the gratifying smell that accompanies the purchase of a new automobile … [more below]
- Author: Lindstrom, Martin
- Binding: Paperback
- Page Count: 192
- Publish Date: February 02 2010
- ISBN10: 1439172013
- Language: English
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The Future of Purpose-Driven Branding: Signature Programs That Impact & Inspire Both Business and Society
$17.95 Add to cartThe Future of Purpose-Driven Branding is an essential resources for businesses seeking to create signature social programs that truly impact, communicate a firm’s social effort, and advance their busi… [more below]
- Author: Aaker, David
- Binding: Paperback
- Page Count: 260
- Publish Date: October 04 2022
- ISBN10: 1631959883
- Language: English
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Think Like Your Customer: A Winning Strategy to Maximize Sales by Understanding and Influencing How and Why Your Customers Buy: A Winning Strategy to
$27.00 Add to cartHow to capture customers by learning to think the way they do
The most common complaint Bill Stinnett hears from his corporate clients is that would-be vendors and suppliers “just don’t understand our
- Author: Stinnett, Bill
- Binding: Paperback
- Page Count: 288
- Publish Date: November 15 2004
- ISBN10: 0071441883
- Language: English
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The Entrepreneurial State: Debunking Public vs Private Sector Myths
$18.00 Add to cartAward-winning economist Mariana Mazzucato’s famously incisive international bestseller debunking the pervasive myth of the inept state versus an innovative private sector–with a new preface by the au… [more below]
- Author: Mazzucato, Mariana
- Binding: Paperback
- Page Count: 288
- Publish Date: February 06 2024
- ISBN10: 0593656938
- Language: English
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Breakthrough Marketing Plans: How to Stop Wasting Time and Start Driving Growth
$49.99 Add to cartAlmost every company creates a marketing plan each year, and many spend hundreds of employee hours researching, preparing and presenting their tomes to senior executives. But most marketing plans are … [more below]
- Author: Calkins, Tim
- Binding: Paperback
- Page Count: 248
- Publish Date: December 21 2012
- ISBN10: 0230340334
- Language: English
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Strategic Market Research: A Guide to Conducting Research that Drives Businesses
$10.99 Add to cartFor a company to embrace market research as a facilitator of change, it must be willing to take the approach that makes the most impact on its organization. In this guide, author Anne Beall shares her
- Author: Beall, Anne E.
- Binding: Paperback
- Page Count: 144
- Publish Date: November 18 2022
- ISBN10: 9798985888447
- Language: English
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The Visible Expert Revolution: How to Turn Ordinary Experts into Thought Leaders, Rainmakers and Industry Superstars
$29.00 Add to cartIf you are an expert who yearns to rise to the top of your profession or build a wider reputation, your moment is now.
A quiet revolution is upending the way professional services are sought, bought an
- Author: Frederiksen, Lee
- Binding: Hardcover
- Page Count: 168
- Publish Date: August 01 2023
- ISBN10: 0990445933
- Language: English
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The Long Tail
$19.99 Read moreWhat happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes available to everyone? “The Long Tail” is a powerful new force in our economy: the … [more below]
- Author: Anderson, Chris
- Binding: Paperback
- Page Count: 288
- Publish Date: July 08 2008
- ISBN10: 1401309666
- Language: English
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Marketing & Communications On The Job: How to Establish a Marketing and Communications Department from Scratch
$37.99 Add to cartAre you looking to establish a marketing and communications department from scratch?
Are you an aspiring student new to the marcomms field altogether? Or are you already established in the profession,
- Author: Kaabour, Marwa
- Binding: Paperback
- Page Count: 416
- Publish Date: February 01 2023
- ISBN10: 1761240730
- Language: English
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The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success
$19.99 Add to cartAs a scientist or engineer, do you find the concept of marketing your work daunting? Are you struggling to get your scientific breakthrough the attention and success it deserves?
The Giant’s Ladder, by
- Author: Chabe, Elizabeth
- Binding: Paperback
- Page Count: 200
- Publish Date: January 23 2024
- ISBN10: 1642256021
- Language: English
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Selling in Tough Times: Secrets to Selling When No One Is Buying
$17.00 Add to cartTough Times can be brought on by any number of factors: a down economy, Mother Nature, shifts in customers’ needs, national tragedy–the list goes on and on. These types of changes can be extremely di… [more below]
- Author: Hopkins, Tom
- Binding: Paperback
- Page Count: 272
- Publish Date: February 07 2011
- ISBN10: 0446548138
- Language: English
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Start with the Story: Brand-Building in a Narrative Economy
$16.99 Add to cartThink about someone who loves Patagonia. Imagine the person who brought their Beyond Meat burgers to the BBQ. Who can only be found behind the wheel of a Porsche?
People don’t just buy brands. They use
- Author: Alomá, Kristian A
- Binding: Paperback
- Page Count: 136
- Publish Date: May 25 2023
- ISBN10: 1544537379
- Language: English
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Find Your Market: Discover and Win Your Product’s Best Market Opportunity
$24.99 Add to cartA short, practical guide showing you how to find the right market for your product or innovation
The market a startup chooses to pursue has a significant influence on its odds of finding success.
Pick a
- Series: Lean B2B
- Author: Garbugli, Étienne
- Binding: Paperback
- Page Count: 200
- Publish Date: July 12 2023
- ISBN10: 1778074081
- Language: English
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Groundswell: The Unseen Wave of Business Growth
$33.33 Add to cartIf you want rapid, healthy, and sustainable growth for your business, there’s no shortcut. Hacks and tactics promising 10x growth might yield short-term results but won’t provide long-term gains. It’s
- Author: Martin, Scott A.
- Binding: Hardcover
- Page Count: 372
- Publish Date: March 21 2023
- ISBN10: 1544539355
- Language: English
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Ageless: The New Science of Getting Older Without Getting Old
$19.00 Read more“A fascinating look at how scientists are working to help doctors treat the aging process itself, helping us all to lead longer, healthier lives.” –Sanjay Gupta, MD
Aging–not cancer, not heart disea- Author: Steele, Andrew
- Binding: Paperback
- Page Count: 352
- Publish Date: January 04 2022
- ISBN10: 0525566317
- Language: English
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Unofficial Ancestry.com Workbook: A How-To Manual for Tracing Your Family Tree on the #1 Genealogy Website
$23.00 Add to cartYour Step-by-Step Guide to Ancestry.com
Ancestry.com keeps growing, but how can you find your ancestors on the huge and ever-changing site? In this workbook, an essential companion to the Unofficial- Author: Hendrickson, Nancy
- Binding: Paperback
- Page Count: 192
- Publish Date: February 10 2017
- ISBN10: 1440349061
- Language: English
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The Maiden With The Mead
$45.00 Add to cartStudents of the Poetic Edda have long ignored a seemingly unassuming, yet most important mythical character: Namely the mead-offering Maiden that appears at the heart of many a myth and heroic legend.
- Author: Kvilhaug, Maria
- Binding: Paperback
- Page Count: 320
- Publish Date: September 22 2023
- ISBN10: 1959350064
- Language: English
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From Topic to Thesis: A Guide to Theological Research
$16.99 Add to cartWhile courses in Bible and theology typically require research papers, particularly at the graduate level, very few include training in research. Professors have two options: use valuable class time t
- Author: Kibbe, Michael
- Binding: Paperback
- Page Count: 153
- Publish Date: December 31 2015
- ISBN10: 0830851313
- Language: English
