T. Calkins

Here Calkins shows business how to create and maintain a defensive strategy including: how to understand and get competitive intelligence; how to determine if your brand or company is at risk; how to … [more below]

• Author: Calkins, T.
• Binding: Paperback
• Page Count: 294
• Publish Date: January 07 2014
• ISBN10: 1137278757
• Language: English