Write Well to Sell Big!
In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don’t. And he shows how to write copy that any business can use. Among other things, he provides:- Completely updated text and examples
- Great headline formulas
- New exercises to spark creativity
- The best way to use graphics
Kennedy is the most successful, highly paid direct-response copywriter in the country. In this book, he shares his step-by-step formula so everyone can write letters that will nail the sale.
Author: Dan S. Kennedy
Binding Type: Paperback
Publisher: Adams Media Corporation
Published: 02/14/2011
Series: Ultimate Sales Letter
Pages: 240
Weight: 0.65lbs
Size: 8.30h x 5.50w x 0.70d
ISBN: 9781440511417
Language: English
Reviews
There are no reviews yet.