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The Art of Choosing

The Art of Choosing

$19.99

Every day we make choices. Coke or Pepsi? Save or spend? Stay or go?

Whether mundane or life-altering, these choices define us and shape our lives. Sheena Iyengar asks the difficult questions about h

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  • Author: Iyengar, Sheena
  • Binding: Paperback
  • Page Count: 368
  • Publish Date: March 09 2011
  • ISBN10: 0446504114
  • Language: English
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By: Iyengar, Sheena

Every day we make choices. Coke or Pepsi? Save or spend? Stay or go?

Whether mundane or life-altering, these choices define us and shape our lives. Sheena Iyengar asks the difficult questions about how and why we choose: Is the desire for choice innate or bound by culture? Why do we sometimes choose against our best interests? How much control do we really have over what we choose? Sheena Iyengar’s award-winning research reveals that the answers are surprising and profound. In our world of shifting political and cultural forces, technological revolution, and interconnected commerce, our decisions have far-reaching consequences. Use The Art of Choosing as your companion and guide for the many challenges ahead.

Author: Sheena Iyengar
Binding Type: Paperback
Publisher: Twelve
Published: 03/09/2011
Pages: 368
Weight: 0.7lbs
Size: 7.90h x 5.20w x 1.00d
ISBN: 9780446504119
Language: English

Author

Iyengar, Sheena
Binding

ISBN10

0446504114
ISBN13

9780446504119
Page Count

368
Published Date

March 09, 2011
Language

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