Al Ries
-
The 22 Immutable Laws of Marketing: Exposed and Explained by the World’s Two
$21.99 Add to cartThere are laws of nature, so why shouldn’t there be laws of marketing?
As Al Ries and Jack Trout–the world-renowned marketing consultants and bestselling authors of Positioning–note, you can build an
- Author: Ries, Al
- Binding: Paperback
- Page Count: 160
- Publish Date: April 27, 1994
- ISBN10: 0887306667
- Language: English
-
Positioning: The Battle for Your Mind
$22.00 Add to cartThe first book to deal with the problems of communicating to a skeptical, media-blitzed public, Positioning describes a revolutionary approach to creating a “position” in a prospective customer’s mind
- Author: Ries, Al
- Binding: Paperback
- Page Count: 224
- Publish Date: January 03, 2001
- ISBN10: 0071373586
- Language: English
-
Focus
$17.99 Add to cartWhat’s the secret to a company’s continued growth and prosperity? Internationally known marketing expert Al Ries has the answer: focus. His commonsense approach to business management is founded on th
- Series: Collins Business Essentials
- Author: Ries, Al
- Binding: Paperback
- Page Count: 320
- Publish Date: April 17 2024
- ISBN10: 0060799900
- Language: English
-
Marketing Warfare
$22.00 Add to cart“A business book with a difference: clear-cut advice, sharp writing and a minimum of jargon.”Newsweek
“Revolutionary! Surprising!”Business Week
“Chock-a-block with examples of succ
- Author: Ries, Al
- Binding: Paperback
- Page Count: 224
- Publish Date: November 22 1997
- ISBN10: 0070527261
- Language: English
-
The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand
$19.99 Add to cartThis marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding
Smart and accessible, The 22 Immutable Laws of Brandi
- Author: Ries, Al
- Binding: Paperback
- Page Count: 272
- Publish Date: September 17 2002
- ISBN10: 0060007737
- Language: English
