Another extraordinary business fable from the New York Times bestselling author Patrick Lencioni
Written in the same dynamic style as his previous bestsellers including The Five Dysfunctions of a Team, Lencioni illustrates the principles of inspiring client loyalty through a fascinating business fable. He explains the theory of vulnerability in depth and presents concrete steps for putting it to work in any organization. The story follows a small consulting firm, Lighthouse Partners, which often beats out big-name competitors for top clients. One such competitor buys out Lighthouse and learns important lessons about what it means to provide value to its clients.
- Offers a key resource for gaining competitive advantage in tough times
- Shows why the quality of vulnerability is so important in business
- Includes ideas for inspiring customer and client loyalty
- Written by the highly successful consultant and business writer Patrick Lencioni
This new book in the popular Lencioni series shows what it takes to gain a real and lasting competitive edge.
Author: Patrick M. Lencioni
Binding Type: Hardcover
Publisher: Jossey-Bass
Published: 02/02/2010
Series: J-B Lencioni #33
Pages: 240
Weight: 0.85lbs
Size: 8.40h x 5.60w x 1.00d
ISBN: 9780787976392
Language: English
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