Verganti, Roberto
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Design Driven Innovation: Changing the Rules of Competition by Radically Innovating What Things Mean
$38.00 Add to cartUntil now, the literature on innovation has focused either on radical innovation pushed by technology or incremental innovation pulled by the market. In Design-Driven Innovation: How to Compete by Rad… [more below]
- Author: Verganti, Roberto
- Binding: Hardcover
- Page Count: 288
- Publish Date: August 03 2009
- ISBN10: 1422124827
- Language: English
