Collins Business Essentials
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Indecent Exposure: A True Story of Hollywood and Wall Street
$17.99 Add to cartWhen the head of Columbia Pictures, David Begelman, got caught forging Cliff Robertson’s name on a $10,000 check, it seemed, at first, like a simple case of embezzlement. It wasn’t. The incident was t
- Series: Collins Business Essentials
- Author: McClintick, David
- Binding: Paperback
- Page Count: 576
- Publish Date: November 07 2006
- ISBN10: 0060508159
- Language: English
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Focus
$17.99 Add to cartWhat’s the secret to a company’s continued growth and prosperity? Internationally known marketing expert Al Ries has the answer: focus. His commonsense approach to business management is founded on th
- Series: Collins Business Essentials
- Author: Ries, Al
- Binding: Paperback
- Page Count: 320
- Publish Date: April 17 2024
- ISBN10: 0060799900
- Language: English
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The Ecology of Commerce: A Declaration of Sustainability
$19.99 Add to cart“The first important book of the 21st century. It may well revolutionize the relationship between business and the environment.”
–Don Falk, Executive Director, Society for Ecological RestorationThe
- Series: Collins Business Essentials
- Author: Hawken, Paul
- Binding: Paperback
- Page Count: 256
- Publish Date: November 01 2010
- ISBN10: 0061252794
- Language: English
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Swim with the Sharks Without Being Eaten Alive: Outsell, Outmanage, Outmotivate, and Outnegotiate Your Competition
$19.99 Add to cartThis straight-from-the-hip handbook by bestselling author and self-made millionaire Harvey Mackay spells out the path to success for readers everywhere. They will learn how to:
- Outsell by getting app
- Series: Collins Business Essentials
- Author: MacKay, Harvey B.
- Binding: Paperback
- Page Count: 261
- Publish Date: January 01 2005
- ISBN10: 006074281X
- Language: English
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Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets
$18.99 Add to cartIn this, the second of Geoff Moore’s classic three-part marketing series, Moore provides highly useful guidelines for moving products beyond early adopters and into the lucrative mainstream market. Up
- Series: Collins Business Essentials
- Author: Moore, Geoffrey A.
- Binding: Paperback
- Page Count: 272
- Publish Date: December 27 2005
- ISBN10: 0060745819
- Language: English
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The HP Way: How Bill Hewlett and I Built Our Company
$17.99 Add to cartMuch more personal than standard corporate histories, David Packard’s The HP Way provides insights into managing and motivating people and inspiration for would-be entrepreneurs. This bestselling clas
- Series: Collins Business Essentials
- Author: Packard, David
- Binding: Paperback
- Page Count: 256
- Publish Date: January 03 2006
- ISBN10: 0060845791
- Language: English
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Reengineering the Corporation: A Manifesto for Business Revolution
$19.99 Add to cartThe most successful business book of the last decade, Reengineering the Corporation is the pioneering work on the most important topic in business today: achieving dramatic performance improvements. T
- Series: Collins Business Essentials
- Author: Hammer, Michael
- Binding: Paperback
- Page Count: 272
- Publish Date: October 10 2006
- ISBN10: 0060559535
- Language: English
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In Search of Excellence: Lessons from America’s Best-Run Companies
$20.00 Add to cartThe “Greatest Business Book of All Time” (Bloomsbury UK), In Search of Excellence has long been a must-have for the boardroom, business school, and bedside table.
Based on a study of forty-three of Ame
- Series: Collins Business Essentials
- Author: Peters, Thomas J.
- Binding: Paperback
- Page Count: 360
- Publish Date: February 07 2006
- ISBN10: 0060548789
- Language: English
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The Essential Drucker: The Best of Sixty Years of Peter Drucker’s Essential Writings on Management
$21.99 Add to cartFather of modern management, social commentator, and preeminent business philosopher, Peter F. Drucker analyzed economics and society for more than sixty years. Now for readers everywhere who are conc
- Series: Collins Business Essentials
- Author: Drucker, Peter F.
- Binding: Paperback
- Page Count: 368
- Publish Date: August 01 2008
- ISBN10: 61345016
- Language: English
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Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers
$28.99 Add to cartThe bible for bringing cutting-edge products to larger markets–now revised and updated with new insights into the realities of high-tech marketing
In Crossing the Chasm, Geoffrey A. Moore shows that i
- Series: Collins Business Essentials
- Author: Moore, Geoffrey A.
- Binding: Paperback
- Page Count: 288
- Publish Date: January 28, 2014
- ISBN10: 0062292986
- Language: English
